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BMW IAA

BMW IAA
2001
Frankfurt
Fair

For the BMW stand at the IAA in Frankfurt MediaScreen planned and realised 9 large scale softedge projections the contents of which had been generated with the use of 18 cameras. Different clips were shown on a multimedia LED wall. For the presentation of new BMW technologies the exhibits were furnished with 40 plasmas and 24 I Drives thus visualising the board computer functions.